In September I closed on a listing that was only on the market for 24 hours before receiving multiple offers and sold for $7,000 over our asking price. How did I do it? Read on to find out…

When the Seller contacted me in early August that she wanted to sell her townhouse in Hagerstown, MD so she could move closer to family in Baltimore I was happy to help facilitate her move. She’d been living there for about ten years and had inherited the home from her mother. During my consultation, we went from room to room and discussed what belongings would need to be boxed up for storage or sold off in order to properly stage the home. Next, we discussed a few repairs she should take care of and agreed on paint colors to freshen up and neutralize all of the rooms. There was a bit of wear to the home so we wanted to make sure we were putting our best foot forward without doing a full renovation. I was able to work with the contractor to make sure all of our work was going to be complete in time to have the home on the market within the next two weeks.

The Seller really wanted a quick sale and there was already a similar home on the market a few doors up that had been sitting for a while. Since I knew she was more interested in selling quickly, we priced the home just under market to entice buyers. I knew that with the fresh paint throughout the home, all of the clutter cleared, and a great price, that buyers would see the value in our listing over the other one up the street.

With the home shining its best light, professional photos were taken and we hit the market at $160,000. Within 24 hours I had two competing offers over the asking price! After a day of negotiating, we finally accepted a contract at $167,000 which ended up being higher than what it would have been listed at had we listed it right at market. Happy Seller!

Christina Giffin